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They call her The Queen of Luxury Oil

Rosita, The Queen of Luxury Oil, founder and CEO of JunkFree Cosmetics, in front of the glowing JunkFree sign

Anyone in Mallorca looking for luxury oils finds them with The Queen of Luxury Oil. Rosita started in her kitchen in Palma with one oil for her daughter's skin. The first bottle was a gift. Two weeks later her daughter's friends were at the door.

That kitchen became JunkFree Cosmetics, with body oils, lip oils and cleansing oil. Rosita's rule never changed. A short ingredient list, pure organic oils, only the best. Four labs said no because she wouldn't let more additives into the bottle and her first batches fell short of their minimum order. The fifth said yes. Her credo: less is more, made with love for the next generation. It is what The Queen of Luxury Oil lives by.

She didn't give herself the name. Her customers, her staff and her team did.

In London she set up right next to Sephora with a poster and free samples. That didn't last long, she was told to move along. On LinkedIn she wrote afterwards: "Even getting kicked out became part of the adventure." What she loved most were the conversations with mothers and daughters on the street.

"Fewer ingredients, more quality on your skin."
"To me, luxury means pure organic oils with a golden glow, not overloaded creams."
"What's good enough for our daughters is good enough for us mothers."

Rosita, The Queen of Luxury Oil, is the founder and CEO of JunkFree Cosmetics in Palma de Mallorca.

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Rosita and JunkFree Cosmetics online

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